ShoppingAsda shoppers in the East Midlands will soon be able to do...

Asda shoppers in the East Midlands will soon be able to do their laundry while doing the weekly shop

PUBLISHED:
Google source badge for preferred listing

Asda customers will soon be able to wash and dry their clothes while shopping, thanks to a new partnership that will see self‑service laundry machines installed in stores across the UK.

The supermarket giant has teamed up with ME Group International to roll out Wash.ME laundry units at Asda locations in the East Midlands, with the first machines launching from May.

The new machines will be installed across Asda Supercentres, Superstores, supermarkets and Express stores, making it easier for shoppers to tackle their laundry at the same time as picking up groceries.

Each Wash.ME unit features large‑capacity washing machines, with 9kg and 20kg drums, meaning shoppers can wash everything from everyday clothes to larger household items like duvets and bedding.

- Advertisement -
image 15
The new machines will be installed across Asda Supercentres, Superstores, supermarkets and Express stores

The machines also use energy‑efficient wash cycles and high‑speed drying, offering what Asda describes as a quick, convenient and great‑value way to do laundry.

At many locations, the laundry units will be available 24 hours a day, seven days a week, giving customers extra flexibility to wash and dry clothes whenever it suits them.

Joseph Sutton, Vice President of Asda Express, foodservice and fuel, said the move is part of the retailer’s wider effort to make everyday life easier for customers.

He said: “We’re always looking for new ways to make life easier for the customers who shop with us, particularly by strengthening the breadth of services that meet their needs under one roof.

“This large‑scale rollout of Wash.ME units gives customers a quick, convenient and great‑value way to tackle their laundry while they shop. We’re pleased to be working with ME Group on this significant partnership and look forward to seeing the benefits it brings to customers across the UK.”

- Advertisement -

For Asda shoppers, it means one less chore to worry about — and the chance to leave the supermarket with their washing already clean and dry.

Subscribe to the daily STUCK IN THE MIDDLE newsletter

For all the latest news, events and goings on in the East Midlands, enter your details below.

We don’t spam! Pinkie promise

David Bratton
David Brattonhttps://www.stuckinthemiddle.co.uk
David is managing editor of SITM with a love of all things pop culture. His main interests include supporting his beloved Mansfield Town FC, telling everyone how great the band Sparks are and obsessing about New Order. He was a journalist in local news before all this and then went on to badly sub-edit bits of the Nottingham Post, Derby Telegraph and Leicester Mercury.

RELATED CONTENT

Most read...

Dave battles the banks in new musical opening this week in Leicester

Frustrated with the status quo, Dave launches his own bank and reinvests profits back into the community

GONE – BUT NOT FORGOTTEN: Tim Beardsley

To help keep these missing people at the forefront of our minds, we'll be highlighting their cases